R&D is not a department; it is how we work.

Every project starts with a need defined in the field and follows the same seven-stage approach. The stages are a method, not a rigid sequence: when field findings require it, we go back to the prototype or to research. Not every project is at the same maturity, and we say so clearly. This approach lets us address problems in different fields with a shared discipline; in every field we work together with that field's experts and institutions.

1

Need

We define a problem that exists in the field and has a measurable economic cost.

Exit criterion

the problem's cost and owner are written down.

In image processing

outdoor advertising that could not be measured (Ankara, 2002).

In XSense

drought, dependence on imported oilseed, rising input costs.

2

Research

We study the literature, existing solutions and why they fall short.

Exit criterion

limits of current solutions documented.

In XSense

review of priming, pelleting and coating methods.

3

Technology Development

We design the solution with our own engineering team.

Exit criterion

working principle defined, IP approach set.

In image processing

vehicle-counting, plate and make-model recognition software.

In XSense

the embryo and endosperm stimulation principle.

4

Prototype

We build a working first version and test it under controlled conditions.

Exit criterion

repeatable result.

In XSense

optimum dose determination.

5

Validation / Field

We validate the technology with tests, comparisons and acceptance criteria that fit the use case, under independent institutional supervision wherever possible.

Exit criterion

institutional report, acceptance record or control-group data.

In image processing

acceptance of the Adana installation against the specification clauses (final acceptance 18 Dec 2007).

In XSense

control-group sowing under Çukurova University supervision; Seyhan Chamber of Agriculture observation report (2014).

6

Productization

We turn the technology into a product with application conditions, a user guide and a repeatable process.

Exit criterion

application protocol written, trademark protection initiated.

In XSense

pre-, at- and post-sowing protocol; 2013 trademark application.

7

Scaling

We extend the product through partners, licensee manufacturers, chambers and distribution channels.

Exit criterion

partnership model defined.

In image processing

sale of security software, including its source code, to a multinational camera manufacturer and delivery as embedded systems; the manufacturer's name and brand cannot be disclosed under the terms of the contract.

In XSense

application on chamber-affiliated farmers' fields (2013–2014); current scaling status on the Partnership page.